Dr. Aaron Schwartz, Schwartz Kids Dentistry

https://schwartzkidsdentistry.com/

Patrick and his team at Balambico have been instrumental in transforming my practice over the past 2.5 years. His team helped me design a fresh website, and over time, we embedded some outstanding keywords, along with other SEO modifications, that drastically improved my SEO for laser frenectomies. 

It took some time and some fine tuning, but it’s now working really well. Laser frenectomies are a very specialized service (as you know) and my reasoning to focus on SEO for frenectomies was not necessarily to attract ‘cold clicks’ but instead make my office look very relevant as a top provider for such a specialized procedure.  

Parents would receive my name from a direct referral, or friend, or a combination, and then naturally ‘Google’ my name (or office). I wanted to make sure my name appeared at the top or near the top to show face and add that convincing value. I hope that makes sense.

I’ve been doing this procedure for 5+ years now. Half my day, every day, I am performing frenectomies on newborns. These are the patients that truly need the procedure, difficulty on breast and/or bottle, with class III or IV anterior tongue-ties. 20-30% are posterior tongue ties. It’s been an incredible addition to my practice. 

There is major value in beefing up your website and adding top notch SEO.   Obviously, make inroads with the important referral base, but SEO is crucial for success by adding relevancy

Patrick and his Team are thoughtful and thorough and independent. I value all those attributes. Feel free to email him! I gave him the heads up. Take care, have a terrific summer. Email me if you ever have any questions regarding the procedure itself 🙂

For the love of fat babies,

Aaron.